The Public Health Agency of Sweden
Updated 2 March 2022

Security feature

Packets of cigarettes and roll-your-own tobacco supplied to consumers on the Swedish market must bear security features consisting of at least five authentication elements. The security feature, composed of visible and invisible elements, enables the authorities and consumers to verify the products authenticity.

Authentication element

The following five authentication elements shall be used in combination with each other and shall be included in the security feature that shall be shown on tobacco products that shall be sold to consumers in Sweden.

Overt elements

  • Guilloche – an ornamental pattern consisting of two or more interlaced bands.
  • Colour-changing ink– element that change in colour when looked at from different angles.

Semi-covert elements

  • Microprint - very small text that requires magnification to become readable.
  • Ultraviolet ink (UV printing) on UV dull paper –that will show up under special UV lamps.

Covert elements

  • Anti-Stokes ink – that can only be identified with special equipment.

At least one of the authentication elements must be supplied by an independent third-party supplier in accordance with Article 3.2 of Commission Implementing Decision (EU) 2018/576.